PlanteeChoose your part

Why Plantee

Not everyone will go plant‑based.But everyone can help.

In most countries, only 1 to 3 in 100 people are vegan. Plantee gives everyone a way to help, vegans included.

Source: The Vegan Society, Veganism Around the World (2025)

100 people. 2 are already vegan. All 100, vegans included, can eat plant-based, fund rewards or invite friends.

Already veganAll 100 can eat, fund or invite. Vegans too.

The case for plants

Livestock takes 80% of the world's farmland.It gives back 17% of our calories.

Farmland
Calories
75%

less farmland if everyone ate plant-based. That's an area the size of North America and Brazil combined.

Sources: Our World in Data, Land use for agriculture and Land use of diets

Why Plantee works

Sticking with itis the hard part.

84%

of Americans who try a vegetarian or vegan diet give it up. Over half quit within a year.

So Plantee pays you to keep going.Every plant-based meal you log earns a small reward. A reason to come back tomorrow.

Source: Faunalytics, Study of Current and Former Vegetarians and Vegans (2014)

100 in 100 give it a go.

Proof it spreads

A single plant-based meal sparked a chain reaction.

  1. 1worker in Kuala Lumpur chose plant-based. We rewarded it.
  2. 72 hours later…
  3. 500people in Dhaka had joined.

Behaviour is contagious, and now we can verify it.

Read the story

How we know

Every meal is checked.So you know it happened.

How checking works
  1. Snap it in the app.

    Take a photo before you eat. No gallery uploads.

  2. It gets checked.

    AI looks for meat, eggs and dairy, a real photo and repeats. Anything unclear gets a closer look.

  3. You're rewarded.

    Once it passes, you earn a small cash reward from the incentive pool.

Three ways to help

Choose your part.

Eat · Earn · Learn

Eat & earn

Log your plant-based meals, earn rewards, and get simple tips that make it easier to keep going.

Juliet, Siauwlina +24earned $8.40 today

Get PlanteeFree on iOS and Android
Help someone start

Fund new choices

Give more people a reason to try plant-based, and keep going.

Ivon, Ruman +12funded $47 in rewards today

Fund rewards
Chip in with others to reward more plant-based meals.
Already on Plantee? Invite friends from the app.

Share your invite code. When a friend joins with it and logs plant-based meals, you both earn.

How invite rewards work